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How to Target Your Writing to Engage Your Audience

“Write from the reader’s perspective.” I utter these words several times each week as I work with clients on their job search documents and websites. While this advice is critical to writing effective resumes and websites, you should always consider the perspective of the audience for all types of professional writing. Doing so makes for clearer, more relatable communication.
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5 Essential Tips for Proactively Managing Your Career

In my experience working with clients from disparate backgrounds, I have come to the conclusion that regardless of their field or level of responsibility, all professionals can take steps to safeguard their careers—even if individual jobs might come and go.…

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